With so many tech tools on the market, real estate professionals often struggle when it comes to choosing exactly what to integrate into their business...
CRMs, or Customer Relationship Management systems, are great organizational tools, but they are often underutilized. The endless opportunities for CRM-based...
By Vitaly Kuprenko
To achieve success, every real estate business requires customer relationship management systems—or CRMs—to maintain relationships...
By Rob Barber
Real estate brokerages aren't letting tech take them down without a fight. In fact, many are using technology as a differentiator—critical...
Commentary by Suzanne De Vita
It's a common problem: Brokerages heavily invest in technology, often to have it seldom utilized, or inadvertently result...
By Tyler Zey
The New Year is an excellent time to reflect on what lead generation efforts did and didn’t work on your real estate website during the...