By Tyler Zey
Long gone are the days when you could be a real estate agent and not worry about the Internet. There are very few transactions these days where the buyer and seller don't start their research process online. That means if you aren't investing in a strong website presence as a REALTOR®, your buyers will find someone else online.
Yet, the fact remains that most agents never get traffic to their website and are getting even fewer leads. This creates an Internet where it can be very hard for a buyer or seller to even find an individually-owned website online. So, the question is how do you build a strong online presence to increase the number of visitors that hit your website?
Here, we discuss the things you'll have to start investing in to see traffic on your website, and break them down into manageable steps so that you can get your first 10,000 real estate website visitors. Why 10,000? Because at that point, you'll have built a website that feeds your business, and you should completely understand all the various aspects of online marketing. This means you'll be empowered to manage and grow your online presence as a REALTOR® going forward.
The first step in any online marketing effort is to invest in text content. This is typically done through a blog. Why should you consider blogging? Simply put, blogging provides a unique reason for people to visit your website. The content you make will get found via Google and gives you something to share on social media. It ultimately makes you look like an educated agent and helps your site stand out from all the IDX-only websites out there.
Ready to learn the steps to get your first 10,000 visitors? Here's an infographic that explains it all:
Awesome thanks!
Thanks for the great tips!! I’m going to put them to work!
I’m feeling inspire again! Thanks for all the great tips!
Awesome details information. I have already done some
additional research, and I am ready to put them to action
as a Broker/Owner/Realtor.
Right on the money! This strategy has worked very well for me for the past 4 years. I have set up feeds for my WP blog so that everything that comes through my blog automatically gets posted on all social sites. It’s a real time saver.
I also started a RE podcast about 7 months ago. I tunes [google for audio] has provided me with a whole new lead machine. The cool thing is I can use most of my blog posts and or video scripts to create a new podcast episode.