By John Asher It’s no surprise that phone calls and emails fall short when it comes to closing a deal. That’s because body language accounts for 55 percent of a person’s signals throughout a conversation. The most successful agents know how to look and listen carefully, using non-verbal indicators to establish relationships and make sales. So how can you...
By Mikkie Mills If you’re someone who keeps a lot of cash in long-term savings, the thought of an interest rate hike is thrilling; however, most other consumers greet the news with dread because it could mean they'll end up paying more for their existing loans. For homeowners, interest rate increases are confusing. There’s little doubt that a higher interest rate...
By Hannah Whittenly More buyers are becoming attracted to houses that are designed with the environment in mind; therefore, sellers must package their homes in a way that scores some eco-friendly points. Below are four ways you can make your homes more attractive to this type of buyer. Install Solar Panels Having solar panels installed makes potential buyers quickly...
In the following interview, Peter Giese, president of United Real Estate in Dallas, Texas, discusses the advantages of the brand, leads, technology and more.
Years in Real Estate: 27
Number of Offices: 74
Six years ago, United Real Estate was a new and unknown brand. What are some of the challenges associated with entering the market as an unknown?
In today's climate, it's more important than ever to be aware of the various forms of fraud. The tactics used to steal your money, property or identity change regularly. A new opportunity that's taken hold with the stark increase in extreme weather is disaster fraud. Just this year, we're seeing massive fires ravage California—not to mention the more than $5 billion...
By Mikkie Mills A career in real estate is an opportunity to interact with many different buyers and sellers from many different backgrounds. If you work smart, there's no reason you can't make a comfortable income. If you're serious about becoming a real estate agent, here are a few things you need to consider before to jump-start your career: Take Pre-Licensing...
Social media can be a powerful tool for attracting new business and maintaining client relationships, but it's also a highly visible platform that can derail a business in just a few minutes. As a broker or agent, you should be careful of how you are using social media to interact with clients and promote your business. Here are some tips to keep in mind: Use professional...
The holiday season is the perfect time of year to check in on clients and boost your referrals. Without constant follow-up, clients will likely forget about a real estate agent that helped them buy or sell a few years back. Here are some tips for staying top-of-mind so you receive a constant string of referral business: Throw a party. Everyone likes an excuse to go...
By Cal Cook The prospect of a profitable sale can push REALTORS® and individual homeowners alike to list a home before it’s truly ready to hit the market. However, due to the Breach of Duty regulations, a real estate agent can be at risk of a lawsuit if a homebuyer finds problems with the house that were not disclosed during negotiations. That’s why it’s so...
Like most busy real estate professionals, you’ve probably found yourself daydreaming a time or two about forming a team…and exactly what it would take to get the right people on board in order to lay the foundation for success today—and well into the future. Pam Ermen—a national speaker, coach and trainer, and president of Real Estate Guidance, Inc.—explored...
