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By Jordan Grice Every successful agent knows how important trust is in building and maintaining relationships that will sustain your career. Trust can be the difference between brand obscurity and standing out from your competition when it comes to your social media marketing effort, so it’s vital that you take time to inspire loyalty with your digital presence. From...

By Jordan Grice It’s no secret that 2021 was a banner year for real estate sales, but a new report from ATTOM Data Solutions indicates that homeowners that were willing to sell last year reeled in a profit that hasn’t been seen in more than a decade. ATTOM released its Year-End 2021 U.S. Home Sales Report on Jan. 27, which shows that home sellers realized a...

By Jesse Williams & Jordan Grice A highly scrutinized two-day meeting of the Federal Reserve that concluded Wednesday resulted in no new interest rate hikes, though the central bank appears poised to move forward with an increase in the next few months following persistent inflation and an accelerating economic recovery. “With inflation well above 2% and a...

By Meghan Belnap When you're selling your home, you want to do all you can to ensure it sells as quickly as possible and for the highest possible price. While the home itself will be the main attraction, it's still important to consider the small details that buyers will inevitably notice. Related: Winter Home Staging Tips That Promote Safety and Sales
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By Jordan Grice Despite various forecasts surrounding mortgage rates, the bottom line is that they are bound to tick up this year, leaving many wondering what this could mean for the housing market. “Higher mortgage rates are one reason why we will move from an incredibly hot housing market to one that’s strong, but instead of having ten bidders at every open...

To say that the U.S. housing market is hot right now would be an understatement. Two years into the pandemic, bidding wars and properties selling sight unseen are still common across much of the country. However, there are still some local housing markets that provide a high standard of living without breaking the bank. In the National Association of REALTORS®’...

By Tracey Hawkins In Part 2 of this article contributed by former agent and 26-year national safety educator Tracey Hawkins, she continues to builds upon her mission to show how safety planning can be a tool to grow business and ensure the safety of real estate professionals, homeowners and renters alike. Related: When the Unthinkable Happens: Natural Disaster Preparation...

By Tracey Hawkins National Oceanic and Atmospheric Administration's National Centers for Environmental Information reported that, in 2021, there were 18 weather/climate disaster events with losses exceeding $1 billion each.  One of my leading goals as a real estate industry safety expert is to show how safety education and planning can be a tool to grow business...

Looking To Improve Your Real Estate Social Media? It Can Be Difficult Finding The Right Content and Captions To Make It To The Top. See How These Hashtags for Your Social Media Posts Can Increase Your Digital Engagement! No matter where you post on social media—whether it be Facebook, Twitter, TikTok or Instagram—a thoughtful hashtag, or set of hashtags, can...

Mortgage applications for new-home purchases decreased 2.2% YoY, according to the Mortgage Bankers Association (MBA) Builder Application Survey (BAS) data for November 2021. On a monthly basis, applications decreased by 3%. MBA estimates new single-family home sales were running at a seasonally adjusted annual rate of 905,000 units in November 2021. Key findings: The...