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For real estate professionals serving vacation areas, marketing a property is a lot like telling a story: the story of the home, the story of the surroundings, the story of the community. Successfully selling a vacation property is contingent upon a number of factors – but because second homes...

Editor's Note: This post was originally published on March 2, 2015. Housecall continues to share this piece due to ongoing requests and reader interest. This post was contributed by Terri Engels If you own real estate and decide to lease it out to someone else, then congratulations: you are now a landlord in the eyes of the law. Whether you lease out a single family...

Sixty-one percent of brokers surveyed enlist outside coaching for agents and almost the same amount (60 percent) believe that hiring these coaches yields a tangible ROI, according to RISMedia's 2015 Outside Coaching Survey. Not only does outside coaching help offer fresh perspectives for agents and brokers, but oftentimes, coaching can be a powerful vehicle toward...

We all have different opinions on what makes a truly great leader. According to former New York City mayor Rudy Giuliani, a great leader should be many things, from optimistic to well prepared. He should know. In addition to making major positive changes to the city of New York and being widely renowned as one of the most effective chief executives in modern American...

Let’s face it. In real estate, whoever gets the most listings wins. This fact was driven home in the latest installment in RISMedia’s popular monthly Agent Webinar Series, where two top-producing real estate pros – Wayne Turner of Turner Real Estate Group in Mandeville, La., and Mike Parker of The Mike Parker Team/HUFF Realty in Florence, Ky. – stunned attendees...

Having and maintaining a presence on Twitter for your real estate business is a great start, but putting the time in to tweet daily is only half the battle. If you’re using Twitter to help boost your marketing strategy, you’re already leaps and bounds ahead of many of your colleagues in the industry. However, learning how to really take the plunge can launch you...

Many years ago when I started my career in real estate, I was taught to work my "sphere of influence" to guarantee success. That advice nearly cost me my business, as it never produced the results that I needed. I decided to focus my lead generation efforts online and within a few months I was doing better than ever. If the traditional method of using your "sphere...

Editor's Note: This post was originally published on January 19, 2015. Housecall continues to share this piece due to ongoing requests and reader interest. When you go searching for a real estate agent, you are likely to hear a number of sales pitches speaking of the necessity and desirability of an open house. Many agents will speak of their enthusiasm for open houses...

It looks like housing will continue to excel into the new year, due to the rise in job creation and declining mortgage rates. Another boon for housing is the rise in single family construction. Although levels still remain way below “normal” building conditions, increased construction ties directly back to an increase in available jobs, furthering the cycle...

You asked – we answered! Following an overwhelming response from attendees of RISMedia’s Power Broker Webinar Series, we kicked off 2015 by hosting an exclusive conversation to discuss what every agent wants to know: How can I become a million-dollar producer? Nearly 1,000 agents from across the country tuned in to the January 14 call, which featured Julie Timms,...