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Anthony “AB” Bourke, CEO & founder of Mach 2 Consulting. Photo Credit. As a native New Yorker, the September 11 terrorist attack on the World Trade Center profoundly affected me. Over the years, all of us connected to New York City have continued to share stories of that horrific day, still trying to process, never able to forget. By now, though, I figured...

For brokers and agents at the top of their game, attracting prospects and making sales can lead to great success, but keeping the best clients coming back is really the key to mastering the biz. In RISMedia’s most recent Broker Best Practice webinar entitled, “Boomerang Business: Build a Brand That Keeps ‘Em Coming Back,” Robert Allan Paul, founder and president...

By Tyler Zey Have you been struggling to get the results you want for your business on Facebook? Are you wondering why real estate Facebook marketing just doesn’t seem to work? Here's a real estate Facebook marketing challenge for you that’s going to change everything! While Facebook ads definitely have their place, pouring money into advertising on Facebook week...

Real estate professionals are grappling with a gray area in the industry: independent contractor status. With recent litigation shining a spotlight on this contested issue, tell us: Is independent contractor status a help or hindrance to real estate? Share your thoughts in our brief Reader Report survey below! // Create your own user feedback survey ...

In real estate, the phrase “cash is king” is oft overused. However, if you're struggling to sell a house in a bad 'hood, then you already know that in reality, location is king. Purchasing a home in a great area, or an area that is up-and-coming, can help maximize the value of your home investment. So what can tear your property value down faster than a...

Bicycle-friendly amenities are contributing to a surge in property values TWEET in communities across the globe, marshaled by developments in urban centers and suburban outposts that accommodate “active” transportation. “Today, bike trails, bike lanes, bike-share systems, and other forms of active transportation...

The fact that the Top 1,000 firms in RISMedia’s 2016 Power Broker Report collectively amassed more than $1.1 trillion in sales volume in 2015 unquestionably signifies important growth in the residential real estate sector—to the tune of $150 billion more in sales volume over our 2014 report. But the real story about the market lies in what’s behind those numbers. Despite...

By Paul de Fombelle Email is easily the most ubiquitous digital communication technology. Ninety-five percent of online consumers have at least one email address and most check their email every day. If you are not incorporating this valuable tool into your real estate marketing, you are missing out on valuable leads. Here are a few items that make email so important...

By Tyler Zey Are you ready to get ahead on Google and dominate your local market? Then this blog is for you! Today I’m going to tell you how you can magnify your search visibility and start ranking on the first page of Google with one simple strategy. But first… Let’s briefly touch on why SEO actually matters (a lot). The fact is, SEO traffic usually gives you...

By Gyawu Mahama March Madness is here, but it’s not just the players getting competitive. Independent real estate agents and agency owners are competing for clients as spring – the most popular time to buy a house – springs into action. This time of year, it’s more important than ever for these business owners to stay competitive in a crowded market. Hiscox...