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How has your marketing plan shifted since the start of the current pandemic? If you regularly invest in Facebook ads for your business, you've likely...

By Mark Mathis Whether you’re a new agent struggling to find leads or an experienced veteran who still hasn’t cracked the code to mastering social...

Facebook has quite a problem on its hands… It seems like every day we wake up to new developments concerning the privacy of millions of Facebook users...

Social media marketing offers real estate agents a powerful tool for their business. Most REALTORS® have at least considered creating a Facebook, Twitter...

Editor's Note: This post was originally published on January 25, 2018. Housecall continues to share this piece due to ongoing requests and reader interest. When...

It may sound like an easy topic to address, but when you consider the growing number of platforms, real estate professionals need social strategies in...

Thanks to Facebook, a real estate brokerage can now target past visitors to its site by presenting them with ads on social media. "Dynamic Ads for Real...

Whether you've been on social media for a few months or a few years, understanding how to leverage your presence on various platforms can make all the...

By Caroline Davis Reaching thousands of people with a single post, sharing property information, and geo-targeting potential clients with paid ads are...

Are you sitting down? We need to share something—a harsh truth that (we promise!) you'll be all the better for realizing. You're doing Facebook wrong. Huh? You...