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Whether you’ve been in the real estate industry for five, 10 or 30-plus years, there’s no doubt you’ve spent a lot of time thinking about how to...

By Ryan Fitzgerald The key word? Attract. More important than how many leads your real estate website generates is how your website generates them. Are...

In the following interview, Manny Gutierrez, broker/owner of Prime Real Estate of Florida, discusses converting high-end leads into closed transactions,...

In the following interview, Thomas and Danielle Devor, owners, Devor Real Estate Associates – A.Z. & Associates Real Estate in Glendale, Ariz.,...

Social media is no longer an offshoot of a real estate marketing strategy. It's a full-fledged, proven business-builder, carving paths to fresh crops of...

For real estate professionals looking to harness the power of leads, having a process in place to convert prospects into real profits is critical. But...

When it comes to today’s first-time buyers, millennials are often in the spotlight—and for good reason. As the fastest growing generation, comprising...

Are you using Snapchat in your real estate business? Well, you should be. The service’s disappearing Stories feature has reinvented social media and...

By Whitney Bennett It’s no secret that the Internet is a hotbed of real estate. Between Zillow, Trulia, Redfin and the countless other real estate websites,...

Sellers should never underestimate the power of curb appeal—and when it comes to leads, neither should REALTORS®.