How has your marketing plan shifted since the start of the current pandemic? If you regularly invest in Facebook ads for your business, you've likely altered your plan in the face of COVID-19. According to online marketing tech company Evocalize, there have been drastic changes to the way real estate professionals utilize Facebook ads in the past few months. Between...
By Meghan Belnap If you're hoping to find your dream home, why not consider a luxury home? While some homebuyers shy away from luxury homes due to their cost, you may find that your dream home and a luxury property are one and the same. Here are four features that make a luxury home that much more valuable: Quality Amenities Luxury amenities are high on the list...
By Brooke Chaplan When you're ready to upgrade your home for added curb appeal before listing it, or if you just want to refresh your property image, don't forget the windows and siding. These important elements help to frame the appearance of your home to attract interest and admiration. Siding Having your home resided is one of the most significant improvements...
By Brentnie Daggett This year, spring cleaning takes on a whole new meaning as the world works hard to prevent the spread of COVID-19. Cleaning and disinfecting our homes is more important than ever in order to create a safe environment for our families to live, work and play in. Also, as many of us are sheltering at home, there may be a bit more time to dig into...
By Meghan Belnap It's the dream of many investors to finally break into the house flipping market. They read a book or two by those already flipping homes (investors writing about living the life of a flipper), and on the surface, it all sounds like something anyone could do. Related: 5 House Flipping Expenses to Plan For The excitement created by understanding a...
By Catherine Cortez Do you love hosting family and friends whenever you have the chance? Is your home cramped and unideal for throwing parties? If your answers are "yes" and "yes," then 2020 may be the perfect year for you to tackle a remodeling project. With the current crisis we're in, this could be an excellent way for you to set a goal and stay focused on the...
By Aleksia Silverman, Content Strategist, Rental Beast Many agents will say that rentals are simply not worth their time—the traditional logic is that finding qualified leads for rental units is a lot of work for transactions that yield too little of a return. However, over a third of Americans, almost half of the U.S. adult population, rent rather than buy...
With social distancing orders in place across the country, many of us are hunkering down at home. The longer you spend at home, the more likely you're starting to nitpick everything about your space. You know what will help? A home makeover project. Below is a list of easy, but impactful home improvement projects that can alleviate cabin fever and increase enjoyment...
By Meghan Belnap It's no secret that savvy investors can become millionaires in real estate. With the right strategy, a good investor will always find a way to turn a profit on a property deal. Sometimes it's a matter of how to monetize a property to make it worth more on the flip. Related: How to Choose an Investment Property At other times, it's about making the...
Where are all the millennial homeowners? In 2019, that population—those born between 1981 and 1996—became the largest living generation in the U.S. Last year, there were 72.1 million millennials compared to 71.6 million baby boomers. Despite that fact, millennials still make up just a fraction of the homeowners in most U.S. cities. With that information, many...
