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Posted on Nov 13 2017 - 4:10pm by Housecall
Comments Off on Double-Digit Online Lead Conversion Is Possible—Here’s How

By Zoe Eisenberg In the following interview, Jesse Zagorsky, broker/owner of Live. Love. San Diego Homes in Del Mar, Calif., discusses client relations and customer service, lead generation and conversion, and more.
  Years in Real Estate: 13
Number of Offices: 1
Number of Agents: 22
No. 1 Tip for Real Estate Newbies: Always answer...

By Dixie Somers If you are in the real estate game, a necessary skill in today’s digital marketing era is to learn how to write compelling real estate ads. An effective ad has the power to sell your properties quickly. Here are five tips to help you write compelling ads for your real estate business. Attention-Grabbing Headlines With thousands of property listings...

Most high schools don't teach students best practices in real estate. In turn, young buyers are often completely in the dark when it comes time for them to find their first home. Along with that comes far greater risks than someone who's shopping around for a second or third home. One risk that can have an impact on any potential homebuyer, however, is fraud....

Posted on Nov 7 2017 - 2:40pm by Housecall
Comments Off on How to Boost Your Referrals This Thanksgiving Season

By Liz Dominguez Thanksgiving is the perfect time of year to check in on clients and boost your referrals. Without constant follow-ups, clients will likely forget about a real estate agent that helped them buy or sell a few years back. Here are some tips for staying top of mind so you receive a constant string of referral business: Throw a party. Everyone likes an...

Posted on Nov 7 2017 - 1:37pm by Suzanne De Vita
Comments Off on Photo Recap: RISMedia’s 22nd Annual Power Broker Reception & Dinner

Power Brokers and other industry leaders gathered at The Palmer House Hilton in Chicago recently for RISMedia's 22nd Annual Power Broker Reception & Dinner, an invitation-only event held during the REALTORS® Conference & Expo. The event honored the brokers who ranked in RISMedia’s 2017 Power Broker Report, as well as recognized four leaders in real estate....

Posted on Nov 6 2017 - 1:52pm by Housecall
Comments Off on ‘Catch Me If You Can’ Author Shares Story and Anti-Fraud Tips at Power Broker Event

By Liz Dominguez RISMedia recently presented Frank Abagnale, author and film subject of "Catch Me If You Can," as the keynote speaker at the 22nd Annual Power Broker Reception & Dinner, held in Chicago in conjunction with the REALTORS® Conference & Expo. Abagnale is one of the world's most famous fraud-prevention specialists, portrayed by Leonardo DiCaprio...

Posted on Nov 6 2017 - 12:01pm by Housecall
Comments Off on RISMedia and Better Homes & Gardens Real Estate Survey: What Keeps Brokers Up at Night?

The numbers look good for the housing industry right now—the economy continues to improve, interest rates remain favorable, and consumer confidence in homeownership is high. But challenges remain. Home inventory is low; student debt is high, and changing regulations could cause the momentum to stall. With these challenges in mind, we wanted to hear directly from...

Posted on Nov 3 2017 - 4:21pm by Housecall
Comments Off on Survey Results: Broker Operations and Technology

By RISMedia The results are in on RISMedia's and DocuSign's recent broker survey on operations and technology. Brokers offered a lot of great insight on a variety of topics, from deciding on which technology to use, to agent adoption, to how they make their firm's technology decisions, and how they incorporate them into the business. Brokers also offered further insight...

Posted on Nov 3 2017 - 1:24pm by Housecall
Comments Off on Top 10 States for Homeowners to Invest in Renewable Energy

By Elaine Thompson Economically speaking, the gap between states with renewable energy sector policy support and states without it is incredibly vast. States with no incentives or legislative support for renewable technologies see almost no investment in renewable technologies when compared with supported or incentivized states such as California, Massachusetts, and...

By Mikkie Mills When you're in the real estate market, you may have an idea of the type of property that you're looking for in a specific area. Although most people want plenty of square footage or a stunning bathroom, there are particular home features that are often considered to be must-haves. Here are a few essential home features to look for when shopping around: Laundry...