By Jonathan Deesing In 2015, the United States reached 27.4 gigawatts (GW) of solar power capacity. That’s enough power to serve 5.4 million homes, making 2015 the biggest solar year yet. The Solar Energy Industries Association (SEIA) predicts that residential installation of solar power in the U.S. will break more records and double that capacity this year. Between...
By Susan Finch Interior design trends for 2016 include consigning your way to style, says House Beautiful. This is good news for anyone looking to give their home an end-of-summer makeover. Get rid of your old wares for something new, or pick up fall decor in all your favorite colors. Start the transition with a good cleaning and end with a backyard bash. Here’s...
If you are a real estate agent who has a blog and are not using Pinterest as part of your social media marketing strategy then you are missing the boat! If you ask most real estate bloggers who have adapted Pinterest as one of their social networks, more than likely you'll hear rave reviews of just how good the traffic can be. One of the unique things about Pinterest...
I've seen lots of elaborate listing videos in my days, but never has one stumped me quite as much as the latest video put out by “real estate brokerage” Huge Property Corp (mind the quotes, here). In this elaborate music video, pop star Carly Rae Jepsen poses as buyer while producer/composer Danny L Harle acts as a real estate agent. Together they cruise a sterile-looking...
Staging is a sizable expense for home sellers, who spend hundreds—even thousands— appointing their homes to web- and show-ready state. The National Association of REALTORS® reports the median spend on staging is $675, and according to StagedHomes.com, professional staging services average $3,000 to $5,000. Add remodeling expenditures to the tally, and the cost...
In terms of agent productivity, there’s no greater tool in a brokerage’s arsenal than coaching. Teaching real estate agents the power of goal setting, planning and accountability can make all the difference for individual bottom lines and wider company-set objectives. All of this and more was discussed in the latest RISMedia Content Solutions Webinar entitled,...
During the Olympics, athletes are set up in some pretty serious digs, from a revamped naval ship (yep), to an art museum and even a beach-front sports club. But where are Olympians living in the off season? Sure, many go home to mom and dad, or a regular-old two bedroom. But some athletes are living that lux life even during the off season. Below are a few cherry...
Every facet of the business world has been radically changed by the way data is collected, analyzed and transmitted. So much so, that past models of how major industries were run have now become largely obsolete. Data analysis is considered the “gold standard” by which companies look at the future. To some people, this approach seems cold or overly “corporate.”...
“I just stare at my desk, but it looks like I’m working. I do that for probably another hour after lunch too; I’d say in a given week, I probably only do about 15 minutes of real, actual, work.” Let’s be honest. Many of us can relate to Peter Gibbons description of his job in the 1999 classic “Office Space.” From vexing printers to coveted staplers,...
Creating and implementing a consistent social media strategy is vital for REALTORS® looking to cultivate online leads while maintaining current relationships. Social media has re-shaped the way business is conducted, both nationally and globally, across all industries. For real estate agents wanting to reach every type of buyer possible, social media is a resource...
