You Are Browsing ‘Industry Insights’ Category

In the following interview, Prabhjit Singh, broker of Naam Real Estate, LLC in Rockville, Md., discusses the key to lead conversion, online lead sources, prospecting and more.
Some say online leads are difficult to convert, while others seem to be building a business from them. In your opinion, why is there such disparity?
I believe the disparity in converting...

RISMedia to Release White Paper Investigating Industry ‘Disruptors’

Thousands of real estate professionals have spoken, and the vast majority have concluded that Zillow Instant Offers represents a negative addition to the real estate market for consumers, and another step towards Zillow’s alleged attempt to disintermediate brokers and agents and...

By Deborah Kearns In this second article of a three-part series, learn all about how real estate agents can utilize predictive analytics to make positive changes and predictions in their business. You’re always looking for ways to show your value and stay ahead of the market. One way to do that is by using predictive analytics. As we explained in a previous...

Successful real estate teams strive to operate at their most profitable, with purposeful practices in place to keep the bottom line at the top of the priority list. Two real estate team leaders, Jim Knowlton and Zac Pasmanick, recently shared their profit-turning takes on operating a thriving business in RISMedia's ACE webinar, "Operational Excellence: Does Your Back...

In this first article of a three-part series, learn all about predictive analytics and how it works for real estate. In future stories, we’ll examine how brokerage owners and agents use predictive analytics in their businesses. By Deborah Kearns Real estate brokerage owners and agents would likely agree they want to better target their marketing dollars and...

By Matt Murphy The media has paid a lot of attention over the past few years to the apparent unwillingness of millennials to buy homes. The statistic that one-in-three 18-to-34-year-olds lives with their parents (representing a throwback to the 19th century) tends to be wielded as evidence that this generation is living in a sustained state of adolescence, eschewing...

By Author and Real Estate Expert Kenneth D. Rosen
Everyone wants a magic and immediate path to wealth. The bad news? The path doesn’t exist. Wealth is attainable through more conventional means. If you come to understand the real estate industry and if you deepen your own firsthand experience as you buy and sell investment properties, you’ll be...

By Anica Oaks Buying a luxury home isn’t as straightforward a process as one might think. This market has a lot more variables when it comes to each property, making it difficult to establish an exact market value on a home. That being the case, buyers may wonder if they’re getting a fair price on a luxury piece of property. If you’re in the expensive real...

In the following interview, Manny Gutierrez, broker/owner of Prime Real Estate of Florida, discusses converting high-end leads into closed transactions, working to close $1 million each week.
Region Served: South Florida, including Palm Beach, Broward and Miami-Dade Counties
Years in Real Estate: 14+
Number of Offices: 1
Number of Agents:...

With the recent launch of Zillow’s Instant Offers test pilot in Orlando and Las Vegas came a deluge of heated opinions from all corners of the industry. Is Zillow becoming a brokerage? Are brokers and agents being disintermediated? Take this reader survey from RISMedia and tell us where you stand. // In a nutshell, Zillow Instant Offers allows home sellers to directly...