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Social media is a dominating force in business today. It seems that almost every tech-savvy mobile user can be found Liking, Retweeting, and Sharing their way through the many different social media websites that have sprung up in recent years. While the big three - Facebook, Twitter and YouTube - do garner the most traffic, there are plenty of other social media...

For the past decade, we’ve largely been a victim of circumstance, whether it was riding the crest of the boom years or scrambling for firm footing during the housing crash. As we move further into 2015, however, a clear distinction is emerging—Power Brokers are taking back control. The results of RISMedia’s 2015 Power Broker Survey reveal the kind of steady...

Creating your own local community pages is a great way to differentiate yourself as a real estate agent. While it can take a little work to compile something that is informative and useful, community pages that cover the areas you work in offer a number of advantages. When you want to stand out to potential clients, every little bit helps. Advantages of Real Estate...

This post was contributed by Tyler Zey. Real estate landing pages are crucial to any online strategy today.  These pages are dramatically different than typical website pages in that their sole purpose is to get contact information out of visitors.  Unlike blog pages and IDX listings, these pages give a value proposition and then ask the visitor for their contact...

When it comes to success in real estate, there’s no better teacher than someone who’s lived it. In the March installment of RISMedia’s Agent Webinar Series, “The Secrets of Systematized Success,” attendees learned just how powerful number-based systems can be from two of the industry’s most profitable professionals. With experience backed by respectively...

Being a REALTOR® often means you're on the go. From meeting with clients to showing listings, the car can feel like the second office – and many treat it as such. We checked in with several top agents to find out what they keep in their car, and the results were surprising. From tools to good luck charms, agents are rolling around with car kits that can handle...

                 
For real estate professionals serving vacation areas, marketing a property is a lot like telling a story: the story of the home, the story of the surroundings, the story of the community. Successfully selling a vacation property is contingent upon a number of factors – but because second homes...

This post was contributed by Terri Engels If you own real estate and decide to lease it out to someone else, then congratulations: you are now a landlord in the eyes of the law. Whether you lease out a single family home or apartments in a multiplex building, there are many landlord responsibilities that come with the territory. Some duties seem clear, like collecting...

Sixty-one percent of brokers surveyed enlist outside coaching for agents and almost the same amount (60 percent) believe that hiring these coaches yields a tangible ROI, according to RISMedia's 2015 Outside Coaching Survey. Not only does outside coaching help offer fresh perspectives for agents and brokers, but oftentimes, coaching can be a powerful vehicle toward...

We all have different opinions on what makes a truly great leader. According to former New York City mayor Rudy Giuliani, a great leader should be many things, from optimistic to well prepared. He should know. In addition to making major positive changes to the city of New York and being widely renowned as one of the most effective chief executives in modern American...