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Editor's Note: This post was originally published on January 19, 2015. Housecall continues to share this piece due to ongoing requests and reader interest. When you go searching for a real estate agent, you are likely to hear a number of sales pitches speaking of the necessity and desirability of an open house. Many agents will speak of their enthusiasm for open houses...

It looks like housing will continue to excel into the new year, due to the rise in job creation and declining mortgage rates. Another boon for housing is the rise in single family construction. Although levels still remain way below “normal” building conditions, increased construction ties directly back to an increase in available jobs, furthering the cycle...

You asked – we answered! Following an overwhelming response from attendees of RISMedia’s Power Broker Webinar Series, we kicked off 2015 by hosting an exclusive conversation to discuss what every agent wants to know: How can I become a million-dollar producer? Nearly 1,000 agents from across the country tuned in to the January 14 call, which featured Julie Timms,...

As 2015 rolls forward, there are several indicators that the housing market may have a break-out year. Let's review the top three. The job market is stronger
With the recession behind us, more and more companies are adding new employees to the payroll. The unemployment rate has dropped 5.8 percent and 321,000 jobs were opened up in November. All of this work...

As many Power Brokers know, closing the fourth quarter strong is vital in order to prepare for a strong start to the New Year. In a recent webinar entitled “Finish the Year Strong, Start the New Year Even Stronger,” hosted by RISMedia and sponsored by Bank of America Home Loans, some of the industry’s leading brokers weighed in on how they’re keeping their...

House hunters these days use any and every portal to connect with a real estate professional. Unless you’ve got clones of yourself ready to record every exchange between you and a potential new client, keeping up with constant streams of communication is a challenge. (And if you do have clones, you’re probably way too advanced for this blog, and humanity in general.) Think...

Outsourcing isn’t just for corporations anymore. More and more real estate professionals rely on outside help to complete tasks they don’t have the time or resources to do themselves. Demanding schedules come with the territory, but agents can lighten the load significantly by delegating tasks to assistants. (Side note: only 14 percent of REALTORS® use at least...

For the first time since its launch in 2007, the NYTimes Real Estate app was finally given a facelift. The redesign went live on Monday of this week, with the main goal of “modernizing the user experience” to create a more “stream-centric experience.” Though the app’s former version also included news articles from the Times’ real estate section, these...

“If I had five minutes to chop down a tree, I’d spend the first three sharpening my axe.”
-Abraham Lincoln Preparedness in anything can greatly increase our effectiveness and chance for success. In real estate, the same holds true. When the time comes to hire a REALTOR® that's prepared to assist you in selling or buying your home, what should you expect?...

For those in real estate, November means one thing: seasonal marketing, and lots of it. Rather than inundate your clients with emails and postcards, show your appreciation this Thanksgiving with a gesture of gratitude. Whether you’re planning to check in via pop-by or phone call, build a better client relationship with these budget-friendly gifts.

Luggage...