It’s RoboCop-meets-real estate. Whether local or abroad, homebuyers appreciate a visual. But a growing segment of buyers are benefitting from a new kind of visual marketing far from the mainstream grid: virtual reality. For the better part of the year, a Los Angeles-based real estate team has been toying with virtual reality as a means to market high-end properties...
Just Google it. A new tool we never knew we needed has just rolled out from deep within the goat-maintained Googleplex. Project Sunroof, engineered by East Coast Googler Carl Elkin, proves to solar-skeptical homeowners that solar power is attainable, affordable and practical. And who wouldn’t trust the all-knowing Google? The concept: plug in your address and the...
The real estate market can be a complicated and stressful proposition for grown-ups, but as far as kids are concerned, it's all child's play! Homes.com presents a different side of that equation with their hilarious Kids Say The Darndest Things-esque video series titled, "Kids Playhouse." In these video vignettes, kids give their innocent, precocious and absolutely...
The real estate implications of the legalization of marijuana are many, and members of the industry who service markets where the drug has been decriminalized have already begun familiarizing themselves with state legislation related to housing transactions. But as marijuana goes mainstream, a related development may have equal effect on the industry: cannabis construction. As...
If you’re a real estate agent wanting to target millennials, you need to be active on social media and you need to be tech savvy. Even if you aren’t specifically targeting millennials, an advanced knowledge of technology will help leaps and bounds as you set forth to dominate your local market. Applications like Instagram, Twitter and Snapchat are surefire tools...
Alright ladies, if you’ve just about had it with the man cave trend that’s been taking the industry by storm the last few years, it’s time to put your foot down and demand your very own space. And no, we’re not talking about your bedroom sanctuary that hosts a reading nook where you can go to escape the daily grind and lose yourself in a good book. We’re...
It’s safe to say that in 2015, if agents aren’t utilizing technology to the fullest, including social media, they are leaving money on the table, according to the latest RISMedia Agent Webinar entitled “Money Makers: Real Estate Technology You Need to Succeed.” Moderated by Verl Workman, the webinar checked in with Rob Levy of The Rob Levy Team, Keller Williams...
The recent Supreme Court same sex marriage ruling has individuals applauding across the nation. But, many real estate pros want to know, how will it impact the housing market? Many believe it's too soon to tell. What we can bet on, however, is a boost in same sex marriage, which will likely equate to a growth in same sex newlyweds purchasing homes. And as acceptance...
Do you have an indoor kitty dying to escape the confines of your home? Expand your cat's territory with a brand new catio - a patio for your cat! If you're anything like me (total cat person - guilty!), you want to protect your feline friends from the dangers of the outdoors (cars, owls and coyotes, oh my!), but you also feel sort of guilty about taking away their...
