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Strong client relationships mean more referrals and loyalty when it’s time for a couple to upgrade from their starter home to a bigger one. When it comes...

By Roy Rasmussen Effective online marketing has become essential for successful REALTORS®. Eighty-six percent of homebuyers see websites as a useful...

By Krystal Rogers-Nelson
Even though a burglary occurs every 20 seconds in the U.S., you can still protect yourself without installing top-dollar...

Whether you've been on social media for a few months or a few years, understanding how to leverage your presence on various platforms can make all the...

By April Wong, Senior Marketing Manager at Chime Technologies The real estate industry has been relatively slow to embrace technology, and a few years...

Every industry has increased their mobile efforts with 71 percent of marketers declaring mobile marketing to be essential to their business. Real estate...

Here's a lesson about what not to do on social media. There are so many pros to connecting on the web: social media expands your reach, helps you build...

By Caroline Davis Reaching thousands of people with a single post, sharing property information, and geo-targeting potential clients with paid ads are...

Are you sitting down? We need to share something—a harsh truth that (we promise!) you'll be all the better for realizing. You're doing Facebook wrong. Huh? You...

Social media is no longer an offshoot of a real estate marketing strategy. It's a full-fledged, proven business-builder, carving paths to fresh crops of...