For luxury buyers today, lifestyle is becoming increasingly more important when searching for their new home. Real estate agents who are looking to succeed in today’s luxury market need to make the shift to becoming a lifestyle agent, providing more well-rounded service to your clients and leads. In the latest RISMedia webinar—“How to Succeed in the Luxury...
In May, Microsoft co-founder Bill Gates and his wife Melinda Gates revealed in a Twitter statement their decision to end their marriage after 27 years. Since then, it has been revealed that the two never signed a prenuptial agreement, instead opting for a “separation agreement.” The process of splitting the couple’s assets will be a mammoth task. Bill and Melinda...
Are you ready to take your real estate business to the next level? With the power of social media and the rising popularity of videos, your content strategy may need an update. Video content is quickly becoming the go-to for everyone, from your average user to social media influencers to businesses large and small. According to Cisco’s Annual Internet Report 2018-2023,...
Leadership. What does the word even mean? In real estate specifically, it's more than just leading the pack. It's being an example. It's constantly learning. It's knowing how to shift and adapt. The topic was recently discussed during RISMedia's "Lessons in Leadership With Dermot Buffini," a webinar held on Tues., April 27. RISMedia's President and CEO John Featherston...
By Anita Ginsburg Pets are a wonderful addition to any home, but if you aren’t careful, they can also be the source of some expensive plumbing repairs. Keep these tips in mind to prevent your cat or dog from damaging your home’s pipes: Keep Pet Hair Out of the Drains Your furry friend will need a bath from time to time. However, it’s best to do this outside...
By Jordan Grice Real estate professionals looking for the next wave in social media marketing may want to get on TikTok. With almost 100 million monthly U.S. users on the app—most are 39 years old or younger, based on data from Statista—agents nationwide agree that there is room to capitalize on connecting with prospective clients. “This popular platform is...
To be a successful real estate agent, gaining new leads should be a top priority. While cold calling, prospecting and other traditional methods still work today, it is important to keep up with the ever-evolving marketing techniques for REALTORS®. From refreshing your visual content to utilizing the growing power of social media, 2021 is the year to update your real...
By Meghan Belnap Moving into a new home usually isn't an easy, straightforward task. Sometimes it can even be very stressful. However, after the initial stress of dragging all of your belongings from one house to another, the process becomes easier and can even be quite fun. This being said, there are some things you can do to expedite the process, so planning ahead...
Standing out from the crowd is the name of the game in today's highly competitive real estate industry, which, according to the National Association of REALTORS®, is nearly 1.4 million members strong. But what does it take to be a modern agent? During RISMedia's recent webinar—"How to Become a Modern Agent"—panelists Kendall Bonner, broker/owner of RE/MAX Capital...
A-list couple John Legend and Chrissy Teigen currently own two homes in Beverly Hills, but that wouldn’t be the case if it was up to them. The Hollywood power duo moved into their new 90210 home last summer and their other property has sat on the market ever since. Originally purchased in 2016 from fellow superstar Rihanna, Legend and Teigen recently reduced...
