Posted on Dec 3 2018 - 11:57am by Housecall
Comments Off on Email Marketing: How to Skyrocket Real Estate Business Sales

By Audrey Pilcher Email marketing is a popular form of communication between businesses and customers that hasn't lost its relevance and effectiveness. Many industries stand to benefit from emails—real estate included—because it allows direct contact with leads and customers, which means an excellent opportunity to convert them and keep them engaged with your...

Posted on Nov 30 2018 - 4:10pm by Housecall
Comments Off on History and Housing: 4 Benefits of Living in an Historic Neighborhood

By Meghan Belnap A better neighborhood comes with a lot of advantages for your family. Whether you're a history buff or just looking for a nice place to settle down, neighborhoods with a rich historical background carry many benefits for yourself and for children that grow up there. Here are some of the great things that you may experience by living in an historic...

Posted on Nov 29 2018 - 4:11pm by Jameson Doris
Comments Off on Design Forecast: 2019 Color of the Year

Darker, cooler colors are still in! Earlier this year, PPG—a global supplier of paints and coatings—selected Night Watch, a dark green hue, as its 2019 Color of the Year. And they're sticking by that verdict as the new year rapidly approaches. Related: 2018 Color of the Year The color choice, which fetches images of a thick forest, is reflective of the increasing...

Posted on Nov 29 2018 - 10:56am by Housecall
Comments Off on Renting a Flipped Property: 5 Things to Look Out For

By Linzi Martin As a renter, finding a flipped property can be great. After all, you're moving into a recently renovated space that's clean, modern, up to code and more visually appealing, right? Unfortunately, that's not always the case. Take care when renting a flipped property. Some of these homes are flipped very quickly, and in the process, hazardous short...

Most of us would say "Bah humbug!" to the prospect of purchasing this time of year—but for those who are willing, the gift is a Santa sack of savings. According to an analysis by ATTOM Data Solutions, buyers who closed on December 26 saved $2,500, or 1.3 percent below full market value—by many measures, enough to finance get-togethers and gift-giving over the...

The holidays are fast approaching, and if you're considering selling your home, now is the perfect time to reassess your strategy for getting your property sold. With the colder temperatures and many people heading on vacation, it may seem like an inopportune moment to list your house, but that couldn't be further from the truth. Although it's true that there are...

Posted on Nov 26 2018 - 5:13pm by Housecall
Comments Off on Living in the City vs. the Suburbs: Pros and Cons

By Wendy Dessler Depending on where you are in life, you might benefit more from living in the city as opposed to living in the suburbs, and vice versa. If you're a young professional looking to be around the action, then you'll likely want to live in the heart of the city. If you happen to be a young professional looking the start a family, living in the suburbs...

Posted on Nov 21 2018 - 12:21pm by Housecall
Comments Off on Do Co-Op Boards Become More Lenient in Tougher Markets?

By Frederick Peters Agents and clients frequently ask if the boards of co-operative apartment buildings relax their guidelines a bit when the market gets tougher. In reality, it's quite the contrary. Generally, co-op boards feel more apprehensive in tougher markets, when prices move downward and may bring less qualified candidates to their doors. While this is both...

Posted on Nov 20 2018 - 1:50pm by Jameson Doris
Comments Off on Industry Innovators: Terri King on Thriving as a Real Estate Entrepreneur

A self-described serial entrepreneur, Terri King currently serves as the president and owner of Coldwell Banker King in Asheville, N.C. With more than 15 years of experience, she has excelled in the industry by making it her company's mission to bring expertise, innovation and enrichment to the real estate experience. Related: Industry Innovators: Lori Arnold Details...

By Dixie Somers Congratulations on your new home! You survived the paperwork. You got all of your belongings moved in and everything unpacked. You even got a lawnmower, some power tools and a massive tool chest. Now what? Many new homeowners don't even think about home maintenance until something breaks, but that's not the best way to take care of your new home....