That pesky social media. Just when you think you’ve got a handle on it—that you’re hip, you’re in the game—the tectonic plates shift a bit and suddenly, you’re behind the curve. Even worse, you’re outdated. Like when parents descended upon Facebook to keep tabs on… I mean, stay connected to their kids, and gen Y and Z fled to Instagram and Snapchat,...

Ah, winter! The time of cozy fires, big ole mugs of hot cocoa, and—for those of us living in frosty climates—hours upon hours of shoveling snow. Whether it's laziness or forgetfulness, not clearing your home of snow in a timely fashion can create a bevy of problems, from a cracked foundation to a flooded basement or a slippery driveway that leads to a lawsuit...

Each year, RISMedia holds its annual Power Broker Reception & Dinner in conjunction with NAR's REALTORS® Conference & Expo. This year, the event was held in Orlando, Fla. Here's a brief photo recap of the truly remarkable event featuring keynote speaker Terry Jones, founder and former CEO of Travelocity and current chairman of Kayak.com. Related:

We get it—you're busy—and we're right there with you! Maintaining a social media presence is hard enough for companies and teams, let alone a single individual. If you are a real estate agent who finds it hard to keep up with the changing paces of the internet and social media, you're not alone. Even the savviest of the bunch might find it difficult to write...

Real estate as an industry has become reliant on data to measure, inform and predict the factors that impact business. Much of one dataset, however, is lost, unable to be gathered by conventional analytics: untraceable online referral traffic, or “dark social.” Dark social activity is any form of private online sharing, such as email, instant messaging and text...

When it comes to today’s first-time buyers, millennials are often in the spotlight—and for good reason. As the fastest growing generation, comprising 35 percent of all homebuyers (a number that’s continuing to grow), this is one demographic real estate professionals can’t afford to ignore. Born between 1980 - 2000, millennials are a force to be reckoned with...

Labor Day’s almost here! With the holiday approaching, tell us: Which dream feature would you want in your backyard this weekend? A: Outdoor Fireplace
B: Lazy River
C: Treehouse
D: Outdoor Movie Theater To submit your pick: Follow RISMedia on Facebook.
Comment on our contest post with your answer to the question above. OR Follow RISMedia...

If you are a real estate agent who has a blog and are not using Pinterest as part of your social media marketing strategy then you are missing the boat! If you ask most real estate bloggers who have adapted Pinterest as one of their social networks, more than likely you'll hear rave reviews of just how good the traffic can be. One of the unique things about Pinterest...

Creating and implementing a consistent social media strategy is vital for REALTORS® looking to cultivate online leads while maintaining current relationships. Social media has re-shaped the way business is conducted, both nationally and globally, across all industries. For real estate agents wanting to reach every type of buyer possible, social media is a resource...

Are you using Snapchat in your real estate business? Well, you should be. The service’s disappearing Stories feature has reinvented social media and is currently changing the game for publishers’ shared content. (It’s also insanely popular with millennials, too). Now, not to be left behind, the Facebook-owned Instagram wants in on the action. Thanks to a recent...