By Tyler Zey The New Year is an excellent time to reflect on what lead generation efforts did and didn’t work on your real estate website during the previous months. Getting leads from your website is simple. However, simple does not mean it’s easy. To help you get started, here are 6 ways to maximize your REALTOR® website in 2016: Website Content You’ve heard...
‘Tis the season for giving! From pop-by gifts and greeting cards to gift cards and more, there’s no better time of year to show appreciation for the clients who make this business so rewarding. And we’re giving back, too. Simply follow RISMedia on Facebook and comment on our contest post with your response to the question above for your chance to win a $50...
To say that we live in a society driven by information is an understatement. Content and its dissemination have truly morphed into the lifeblood of our culture. Everyone is seemingly starved for content that may affect their professions, personal lives, health, happiness, and more. With all of the social media channels, blogs and websites available to us, RISMedia...
Judie Crockett is proud to admit that she’s addicted to Facebook. While she used to feel embarrassed about her self-professed love for the popular social networking site, Crockett realized that it’s actually a reflection of her love for the real estate business. “I’m addicted to Facebook because I’m addicted to people. I really do care about people and I...
“Comps” – or recent comparable sales – give real estate practitioners and appraisers the information they need to price a home at fair-market value. Though comparable data are clear-cut to a professional, how many sellers understand the various tangibles and intangibles that inform these comparisons? If the gap between seller perception and appraiser opinion...
From inspection issues and property liens to last-minute requests by the lender, twists in the real estate transaction lurk at every turn – and as we all know, the unexpected can stop a deal dead in its tracks. With that in mind (and the scariest time of year just around the corner!), RISMedia wants to know: What twist in the transaction almost cost the sale? Share...
Halloween is the best holiday ever! (This is a fact right?) (#SorryNotSorry, Christmas.) And who doesn't love a little fall-inspired fun? Now, buyers and sellers can create the home of their dreams nightmares with the Build Your Own Haunted House site by realtor.com®! In just a few clicks, users can customize their own spooky spectacle complete with zombies, bats,...
For today’s real estate pros, business comes from a wide variety of places, off- and online. For those not maximizing leads from the Web, a lot of prospective clients – and money – could be left smack dab in the middle of the table. For Galand Haas, operating principal of Keller Williams Realty Eugene and Springfield, in Oregon, and Lane Hornung, CEO and founder...
When real estate professionals are in the field, safety should be one of their utmost concerns. With REALTOR® Safety Month just around the corner, and the looming anniversary of Arkansas real estate agent Beverly Carter's death, agents should take a few moments to reconsider how they can remain safe while meeting with clients and traveling to various neighborhoods...
Sizzling temps, rising home sales and up-and-down interest rates have made this summer one for the books. Remarkably, many real estate agents have found time to unwind with a vacation – and according to unofficial findings from our recent Reader Rewards giveaway, the hottest destination for said vacation is, well, hot: Florida. The most popular spots in the Sunshine...
