FSBO [abbr.] – Property that is ‘For Sale By Owner,’ denoting a lack of an agent or broker representative Ah, FSBOs. Those properties owners insist on selling without the guidance of a professional, often in an attempt to avoid paying a hefty commission. A precarious move, considering the unpredictability of the housing market. Risks aside, FSBOs present a golden...

If you've been looking for a high-end real estate deal, you're in luck…sort of. Jon Bon Jovi's Soho penthouse was recently reduced from $42 million to $37.5 million. The 7,452-square-foot spot has been a long-time residence of Bon Jovi and his wife and high school sweetheart, Dorothea Bon Jovi. Awww. Located in the New Museum Building, one of the tallest structures...

Living in an apartment community certainly has its perks (i.e., not having to fix things when they break), but one thing I truly miss is having a backyard that I can enjoy—whenever and however I want to. While a quick look out the window may be enough to send you over the edge—Does the grass need cutting? Do the weeds need pulling? Have the flowers all wilted?...

Posted on Aug 11 2014 - 4:25am by Suzanne De Vita
Comments Off on Does Your CRM System Work Wonders?

“Everything must be made as simple as possible. But not simpler.” – Albert Einstein Einstein’s Razor sums up the ideal system – a process that effectively covers all bases and requires minimal effort to do so. Something that un-complicates things. Something that works. In a perfect real estate world, CRM systems would do it all, thoroughly and completely,...

Posted on Aug 9 2014 - 4:29am by Suzanne De Vita
Comments Off on The 3 P’s of Poolside Staging

Pools are make-or-break features for homebuyers – they’re either at the top of dream home wish lists or a deterrent for buyers who shudder at the thought of another maintenance project. Even if the buyer doesn’t necessarily want a pool, there is a way to persuade them otherwise, and that’s through staging. They key is to create a space that's an extension...

Posted on Aug 8 2014 - 4:29am by Suzanne De Vita
Comments Off on How to Live Green as an Activist

Today’s post is the last in my green living series, designed to appeal to everyone on the spectrum of our planet’s well-wishers: preservationists, conservationists, and activists. This final blog aims to give activists, or eco-superheroes, ideas for ramping up their green agendas. If you’re passionate about the environment and want a complete green overhaul,...

Posted on Aug 7 2014 - 4:29am by Nick Caruso
Comments Off on Take a Bite Out of Dracula’s Castle

Perched in the Transylvanian mountains like a harbinger of death or a vulture or something equally as creepy, the castle that inspired Bram Stoker’s “Dracula” tale is now for sale. Although only allegedly believed to be the inspiration for the Irish author’s description of Dracula’s castle in the book, tourists still habitually flock to the castle year...

Posted on Aug 6 2014 - 4:29am by Zoe Eisenberg
Comments Off on High-End Insight: Lux Buyers Prefer Hilltop Vistas Over Water-Front Views Four-to-One

When it comes to luxury home must-haves, '”ocean views” and “high-end” were once thought to be synonymous. However, a recent luxury real estate survey stirred up some surprising results: in terms of superior viewpoint, mountain views trump ocean views four-to-one. Crazy, I know, but according to the California Association of REALTORS®' (C.A.R.) “2013 Luxury...

Posted on Aug 5 2014 - 4:29am by Zoe Eisenberg
Comments Off on Michael Jackson’s Neverland Ranch Will Finally Hit the Market

Looking to live in Neverland? You may be in luck. While you can't fly like Peter Pan, you can make like a lost boy and snap up Michael Jackson's infamous playground of a ranch – if you have millions in the bank, that is. The 2,680 acre Los Olivos, Calif. estate is set to hit the market running, being readied for sale by the ranch's managing partner, real estate...

You may be questioning whether you should be blogging as a part of your overall marketing plan. You may have heard that blogging will improve your overall SEO results, as well as drive increased visitor numbers to your website. However, you may be wondering if this will actually benefit you. The basic answer is “yes.” Here are the four main reasons you should...