For agents looking to grow their business and expand their social media presence, utilizing the power of video is a fundamental tool for your marketing strategy. Prospective homebuyers are looking for new ways to explore for-sale homes and listings, so it's time for agents to update and showcase their resources. Rather than simply posting a listing with a...

For many real estate professionals, the COVID-19 pandemic has led to a complete shift in the way they conduct business. Most brokers and agents were relegated to their home, despite the fact that most people don't have a home office, according to Zillow. This change, and the current prospect of being able to work from home indefinitely, has put a premium on home...

By Meghan Belnap Selling your home without an agent is often an appealing idea because you can forego the commission rates. The major downside, however, is you lose out on all the important qualities and experience an agent has when they do the work themselves. Here are four reasons why selecting a reputable, local real estate professional is beneficial for sellers: Negotiation...

Still working from home? Many continue to be unable or unwilling to return to their office and the pandemic has made it clear that most Americans can competently execute their jobs from home. And, according to Zillow, many want to continue working from home after we return to a "new normal," which opens up the possibility of an exodus from major metropolitan areas. According...

In January, RISMedia named some 300 real estate professionals as 2020 Real Estate Newsmakers. Each of these individuals—separated into eight categories—was either nominated by you, the RISMedia reader, or chosen by our editors. These folks made newsworthy contributions within their own communities or the industry as a whole. They have dedicated their lives to...

How would you react if you learned that you needed a double-lung transplant? It's a question that's nearly impossible to answer and one that you will hopefully never have to. However, for Mike Germain, broker/owner of RE/MAX Team 1 Realty in Somerset, Wis., he responded with grace and calm. Similarly to how many agents and brokers have had to react in the midst of...

Do you know how much of a down payment is necessary to purchase a home? Many folks have misconceptions about a down payment. With incorrect information, the buying process can quickly become an expensive experience. The down payment is a substantial part of this expense, but how much money do you need to pay? Many people will tell you that a 20 percent figure should...

By Lizzie Weakley Pest problems can be especially burdensome when trying to sell a home. If you're ready to put your house on the market, but are experiencing a setback because of pest damage, there are things that you can do to resolve the issue so that you'll be able to list your home with greater peace of mind. Related: 4 Signs That Pests Are Wrecking Your Roof Here...

As broker/owner of KASI Homes, Keisha Hosea has worked to fight what she calls the "insidious plight of homelessness" in the region. Last year alone, she negotiated over 40 leases with landlords and property managers to house homeless individuals. With a background in social work and a heart still set on fighting social issues, she found a way to use her skills to...

By Meghan Belnap A luxury home might make you think there's little need to advertise or do the same things you do with a starter home. However, the opposite is true. It's imperative that listing agents use a larger budget and give more attention to these homes; otherwise, the sale may not happen. Here's how to market luxury homes for better sales: Use the Right Jargon Did...