8 Best Instagram Tools For Real Estate Agents: Automatic Posts, Strategies and More

Posted on Nov 9 2021 - 12:02pm by Jameson Doris
Comments Off on 8 Best Instagram Tools For Real Estate Agents: Automatic Posts, Strategies and More

Looking To Improve Your Real Estate Social Media? It Can Be Difficult Finding The Right Resources To Make It To The Top. See How These Automated Instagram Posts Increased These Agents’ Digital Engagement!

From posting and scheduling to coming up with strong social media content and strategies, real estate agents need the right tools. Utilizing Instagram tools are a great start to boosting engagement on the app and taking your social media presence to the next level.

Agents today are becoming more bullish with their social media strategies—and for good reason. With less inventory and more competition for listings in most markets across the country, positioning yourself as an expert in your local area is one of the surest ways to attract leads.

In this blog, we’ll shed light on some of the best tools to create Instagram posts for real estate agents, including:

  • Tailwind
  • Agorapulse
  • Facebook
  • ACESocial
  • Hootsuite
  • Crowdfire
  • Later
  • Combin

Now, if you want to become an expert in your local market—and let’s be honest, that should be a goal for every real estate professional—then you need to put a solid social media plan in place by utilizing different tools to create and schedule Instagram posts for real estate agents. These useful tools will help to up your social media engagement, allowing you to garner new and valuable leads in no time!


Tailwind can be used for Instagram posts for real estate agents.

Tailwind is one of the most popular and impressive Instagram post scheduling tools. The automated scheduling platform includes a ton of customizable features and is an official partner of Instagram.

Social Media Instagram GIF - Find & Share on GIPHY

When scheduling a post on Tailwind, you’ll automatically receive hashtag suggestions and the best time for posting. After you post on Instagram through the tool, you will also receive stats on engagement and views. Aside from Instagram, Tailwind also works with Pinterest and you can add multiple accounts to your network.


Graphic with an Instagram live with engagement from viewers such as likes, comments, and shares.

Agorapulse is another all-in-one social media automation tool, with the distinction that it encourages real estate teams to work collaboratively; making it part powerful social media management tool and part project management app.

Late Night Food GIF by PBS - Find & Share on GIPHY

The tool also has a social inbox which catches every conversation. Agorapulse provides one-click reports and supports Facebook, Twitter, LinkedIn, Youtube and, of course, Instagram.


Graphic with like and comment buttons.

In a list of the best Instagram tools that you, as an agent, should be utilizing, you may be surprised to find Facebook listed. However, Instagram is owned by the newly-renamed company Meta, which also owns Facebook, and founder Mark Zuckerberg has been working to make the experience between the multiple apps under Meta’s umbrella work together more seamlessly.

Instagram Insta GIF by Beauty and the Geek Australia - Find & Share on GIPHY

All this is to say that when you’re posting to Instagram, you should also be utilizing the feature that allows you to post to Facebook simultaneously. In your Instagram account settings, it’s as simple as connecting to your Facebook account and enabling the app to post to Facebook. This doubles the amount of posts you can put out, and potentially double your online engagement.

This article was originally published by RISMedia's ACESocial. To read the rest of the article, click here.