Whether you’ve been in the real estate business for a long time—or are a newbie just getting your feet wet—chances are you’ve received some sort of negative feedback on social media (or other areas of the internet) related to you personally or the way you do business. Unfortunately, ignoring the negativity is no longer an option, as prospective clients are...
Editor's Note: This post was originally published on January 17, 2018. Housecall continues to share this piece due to ongoing requests and reader interest. A strong housing market isn't necessarily all good news for sellers. As evidenced by Remodeling magazine's newly-released Cost vs. Value Report for 2018, average return on investment (ROI) for home improvement...
Are you on the hunt for a rental? Ad boards, listing portals and vacation sites have made it easier than ever to find one—and easier than ever, regrettably, for scammers to strike. Common cons include: False Identity Cyber criminals are altering the contact information on existing online rental posts, changing the email and/or phone number and disseminating the...
In the following interview, Kevin Leatherman, broker/owner of Leatherman Homes in Nassau County, N.Y., talks about thriving as an independent firm, landing better online leads and the importance of delegation.
Years in Real Estate: 25
Number of Offices: 1
Number of Agents: 20
Please tell me a little bit about your company’s structure.
By Hannah Whittenly If owning a home by the ocean is your ultimate dream, today’s real estate market makes it much easier to make that dream a reality. However, with so many beautiful beaches to choose from, it can be difficult to decide where that dream home should be. Here are four beautiful—and affordable—options to help you narrow down your search. Corpus...
Looking to live like a former president? Now you can, if you're ready to drop $2.8 million and move to Johnson City, Texas. Former president Lyndon B. Johnson's Texas ranch sprawls over a gigantic 142 acres of lush land with incredible 360 degree views. The property, located at 377 Shiloh Road, was purchased by Johnson in 1963 just one week into his presidency, and...
By Ryan Fitzgerald The key word? Attract. More important than how many leads your real estate website generates is how your website generates them. Are you forcing registration? Are you having to chase after everyone? Or are they coming to you asking for help? You can choose to chase, or you can attract. There is a fundamental difference in these types of leads. Here...
By Lief Simon and the Editors of Live and Invest Overseas In today’s complicated world, international property stands out among investment options because it is both a hard asset and one of the best current opportunities for generating cash flow while building real, long-term wealth. Whether you’re contemplating a first purchase overseas or looking to expand...
It may sound like an easy topic to address, but when you consider the growing number of platforms, real estate professionals need social strategies in place to capture their clientele. This starts with knowing your audience and knowing when they're active online. As a real estate professional, it's important to be in tune with your community and your personal clientele...
By Kara Masterson If the mountains are one of your favorite places to visit on vacation, you may consider purchasing a cabin there for yourself. Whether you use it as a second home for vacations only, a rental property that you will also use occasionally, or your new home outside the city, you must think carefully before committing to your first cabin purchase. Cabins...
