By Jordan Grice Real estate professionals looking for the next wave in social media marketing may want to get on TikTok. With almost 100 million monthly U.S. users on the app—most are 39 years old or younger, based on data from Statista—agents nationwide agree that there is room to capitalize on connecting with prospective clients. “This popular platform is...
To be a successful real estate agent, gaining new leads should be a top priority. While cold calling, prospecting and other traditional methods still work today, it is important to keep up with the ever-evolving marketing techniques for REALTORS®. From refreshing your visual content to utilizing the growing power of social media, 2021 is the year to update your real...
By Meghan Belnap Moving into a new home usually isn't an easy, straightforward task. Sometimes it can even be very stressful. However, after the initial stress of dragging all of your belongings from one house to another, the process becomes easier and can even be quite fun. This being said, there are some things you can do to expedite the process, so planning ahead...
Standing out from the crowd is the name of the game in today's highly competitive real estate industry, which, according to the National Association of REALTORS®, is nearly 1.4 million members strong. But what does it take to be a modern agent? During RISMedia's recent webinar—"How to Become a Modern Agent"—panelists Kendall Bonner, broker/owner of RE/MAX Capital...
A-list couple John Legend and Chrissy Teigen currently own two homes in Beverly Hills, but that wouldn’t be the case if it was up to them. The Hollywood power duo moved into their new 90210 home last summer and their other property has sat on the market ever since. Originally purchased in 2016 from fellow superstar Rihanna, Legend and Teigen recently reduced...
Avi Becker became interested in real estate during his senior year at UC Santa Barbara, when he and a team developed a home energy application as part of an entrepreneurship competition. After selling just one home in 2019, his first year in the business, Becker made a huge turnaround in 2020, hitting his goal of $20 million in volume. When the pandemic hit, he...
By Brooke Chaplan In a surging economy, many homeowners are thinking about updating mortgage loans to better suit their financial circumstances. There are several options to consider as you evaluate the balance of your home loan and current interest rate. Here are some ideas for refinancing your mortgage that may be worthwhile: Lower Payments Homeowner applicants...
By Lizzie Weakley Owning or managing a rental property is a major responsibility. Caring for the residential units, as well as the outdoor landscaping, can be time-consuming. A property manager may want to consider outsourcing important tasks such as these: Interior Painting You can paint a rental property as needed on your own time when someone moves out or when...
By Jordan Grice Developing and nurturing a solid social media footprint is an essential part of a real estate agent’s marketing arsenal, but it can also be a time-consuming one to boot. While spending time in front of your screen running multiple platforms can yield great results for your business, it shouldn’t have to come at the expense of getting in front...
By Brentnie Daggett Your home is likely the largest investment you'll ever make, and the cardinal rule of investing is to protect and preserve. Preventative home maintenance will not only protect your home and preserve its value, but it will also help you save money in the long run. Beyond the financial aspect, you want to ensure that your home is a safe and comfortable...
